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Hauraki Plains Gazette, Volume 52, Issue 3244, 26 March 1943, Page 3

A good word for the weed! A famous London medical specialist (according to a recent cable) has just declared that tobacco is “a very useful sedative. It rests ’the brain and prevents the human machine from overworking.” The same eminent authority approves of smoking for women. He says it is the best fashion introduced for them, ’’because it steadies the nerves.” Every smoker knows that. But much depends on the quality of the tobacco. Brands full of nicotine won’t “rest the nerves,” and may affect the heart, and unfortunately, most of the imported tobaccos contain an excess of nicotine, in which respect they differ essentially from the brands produced by the National Tobacco Co., Ltd., (the pioneers of the tobacco industry in New Zealand), which, being comparatively free from nicotine, may be smoked all day long and no harm done. These tobaccos owe their delightful fragrance and delicious aroma largely to the fact that they are toasted. No other tobaccos are. Ask for Riverhead Gold and Desert Gold (mild), Navy Cut or Pocket Edition, or Cut Plug No. 10 (full strength).