ADVERTISING PAYS.
results never ’better.
“I have broken all records for results from the Press during 1927,” said Sir Charles Higham at the Chelsea Chamber of Commerce dinner, when he advised those present to use the Press for advertising, as the best ■medium to obtain results.
“Newspaper advertising in 1928 Avill be greater in volume than, ever,” he said. The Press occupies first place on aill. advertising programmes;. Retailers are buying more (space in their local papers, realising that this is the cheapest method of profitably increasing turnover. • “The Government also has found Press advertis’ng very profitable. During the three years th-y have advertised the British Industries Fair it has grown fas,t; in fact, this year’s fair is nearly twice the size .of the fair four years ago. Advertising never paid better than it does to day.”
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Hauraki Plains Gazette, Volume XXXIX, Issue 5240, 17 February 1928, Page 4
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137ADVERTISING PAYS. Hauraki Plains Gazette, Volume XXXIX, Issue 5240, 17 February 1928, Page 4
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