Page 2 Advertisements Column 5

Hauraki Plains Gazette, Volume XXXVII, Issue 4973, 12 May 1926, Page 2

It is the roasting of coffee-berries that results in the development of the exquisite flavour so much appreciated by coffee-drinkers. That is wellknown. But it is not so well known that our New Zealand-grown tobaccos are now subjected to the same roasting or toasting process, and with the same result. The flavour is Drought fully out, while at the same lime the deleterious properties of the tobaccos are destroyed. All tobaccos, no matter where grown, have this in common —they contain nicotine, some more, some less. And it is this poison that is chiefly responsible for the sufferings of those who indulge too freely in the use of the fragrant weed. Heart and nerves are generally affected, and often the eyesight. Scientists now tell us that toasting neutralises part of the nicotine, and that toasted tobaccos may, therefore, be smoked with impunity. They recommend RiverHead Gold, mild and aromatic ; Toasted Navy Cut (Bulldog), medium strength; and the full bodied Cut Plug No. 10 (Bullhead label). All are toasted.*