Page 4 Advertisements Column 4

Hauraki Plains Gazette, Volume XXXIV, Issue 4608, 1 October 1923, Page 4

—HOW TO GET— What Farmers Earn Unorganised farmer* get what the merchants and speculators allow them to get. By organising control and applying marketing ability to their awn busiaess, farmers can GET what they EARN. It is no use manufacturing cheaply a product of superb quality unless the goods are “ SOLD ” right, and their full value realised. To forge the third link in the chain of profit, the N.Z.C.D.C. established its own London Office to supervise the marketing of its immense production. This step has conferred more direct benefit upon the Company suppliers and upon producers in this Dominion than they are yet aware of. Lqndon control gives the producer what he earns: — 1. By checking sales before arrival, and so preventing the speculators’ usual move of “ bearing ” prices before buying in. 2. By standardising prices through all agents, and so preventing cut-throat competition in the same goods. 3. By securing full prices in times of scarcity, and easing the drop in times of plenty (wonderfully good work has been done in this way: work that has meant hundreds of thousands of pounds to the producers.) 4. By feeding the market, and not flooding it. For the first time in history, this policy, has provided continuity of supply to the retail trade, thus establishing a permanent trade, and goodwill with live distributors. This policy avoids the sacrifice of connection for months at a time with the consequent cost of regaining it. CONTINUITY OF SUPPLY IS A FIRST — PRINCIPLE OF BIG BUSINESS — By applying the principles of big business, the producer will GET what he EARNS. Blit only his UNITED POWER will enable this to be done. The New Zealand Co-operative Dairy Company Limited HAMILTON -AUCKLAND PAEROA

THAMES VALLEY ELECTRIC POWER BOARD. MOFFATT RANGES. COOK BY WIRE SAFE - - EFFICIENT ECONOMIC. Latest Models Just Arrived. Call and Inspect.