Page 6 Advertisements Column 3

Hokitika Guardian, 20 May 1933, Page 6

"Of every luxury, - ' wrote the late , Dr -Eich>r<lson (once somewhat notorlons as the would-be founder in England of the modern hygienic Utopia), “tobacco is the least injurious. It ; s innocuous as compared with alcohol; it dorr, infinitely less harm than opium ; it is in no sense, worse than tea—it brings pea "<3 to the over-worn body andj restless mind."' Smokers the world-! oyer will say “hear; hear! - ’ Nonsmokers will probably sneer. But they don’t count. There i s indeed no valid •rea.so n why smoking should, be condemned provided tbe tobacco’s right. It is excess of nicotine, that deadly , s tuif, that should be avoided. Many a smo»-_ or contracts heart or nerve trouble without suspecting that 'his tobacco lrs. been to blame. There ar 0 brands in- : numerable like that. About the purest of any are our New. Zealand ones Why? Because they are toasted. (And for flavour and aroma they stand j ahsolute'v alone! Four brands only of the genuine toasted; Cavendish, Cut No. 3 (Bulldog), Biverhend Gold, j and: Cut Plug No. 10 (Rullshead). These fqbaecbts represent a■ rapidly ex-- , ipanding and - important industry.—•[] Adyt., v ]