PLATINUM BLONDE
NEW SILVERY COIFFURE
LONDON, September 11
Platinum blonde is a new‘ silvery fair shade of, hair which -thousands oi fashionable women are eagerly seeking to show off the new, black income and' bicorne Glengarry hats, writes Lady Patricia* Ward in the “Daily Mail.” A Court hairdresser says that a silvery coiffure also enabl'es the wearing of bright red, mauve, and certain shades of green impossible with yellow hair. Four dr five- treatments, with a week between each, are required to produce the new silvery fairness, which must be redyed monthly. Each treatment costs two guineas. Regular clients ' are . now spending £l2O a year .in London beauty parlours. Some have .facial treatment and neckj . arm, and . shoulder massage thrice weekly. 'Many spend '£lo a month on skin foods.
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Hokitika Guardian, 22 September 1931, Page 8
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129PLATINUM BLONDE Hokitika Guardian, 22 September 1931, Page 8
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