Page 7 Advertisements Column 2

Hokitika Guardian, 27 April 1931, Page 7

The ladies! Why, bless their hearts! at one time sooner than enter a smokeroom or a smoke car they’d nin. a mile! That was before they learned to smoke themselves. Nowadays they fairly rush smoke rooms and tumble over one another to get into a smoke cars on the railways and tram-lines. They can't be kept out! It’s useless for male smokers to protest. The adora Ido sex takes no notice. Well, tobacco is harmless enough so long as it’s pure And there’s the rub. The imported stuff so seldom is pure ! Too much nicotine in it to be safe smoking. Our beautiful New Zealand tobacco, on the other hand, contains hardly any nicotine. How’s that? Simply because it’s toasted! The toasting, you see, expels the nicotine, or at any rate most of it, leaving the baccy sweet, cool, mellow, and absolutely harmless. That’s wlmt toasting does! Its effect is almost magical! There are only four brands of toasted: Riverhead Gold. Now Cut No. 3, Cavendish. and Cut Plug No. 10. Hut lieware • f imitations.