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Hokitika Guardian, 4 January 1930, Page 3

Ever smoked toasted tobacco? If so you’ll know how toasting improves .the flavour. It is delicious. Coffoobeirries and tea-leaves are roasted, otherwise no ono would care to drink tea or coffee. And the same tieatment applies equally well to tobacco. Test this for yourself. New Zealand tobacco is now prepared in that wav*. The result is astonishing! Select a brand to suit your palate. You can have a. very mild sort in Riverhead Gold, a full-flavoured kind in Cut (Plug No.lo, or a fine medium in either Cavendish (the sporting mixture) or Navy Cut, a blend of choice leaf. The first whiff will satisfy you that you are in for something out of the common run. You never get that delicious aroma w'ith any of the ordinary tobaccos. -Smooth* and mellow, with never a “bite” in them, these brands may be smoked quite 'freely with perfect impunity. Connoisseurs approve them. Doctors slmoke ,thiem themselves and recommend them on the score of healthfulness. They are exclusively manufactured by the National Tobacco Co , Ltd., (pioneers of the N.Z. tobacco industry).—Advt.