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Hokitika Guardian, 7 August 1929, Page 5

SOMETHING TO THINK ABOUT. “Consider the position of the Labour Party in the last election,” writes Mr Norman Angell, M.P., in “Foreign Affairs.” “It had one daily paper, and that in London. Not a single provincial daily. For every Labour statement that reached the average voter he must have been reached by a hundred anti-Labour ones. Add to this the fact that both Conservative and Liberal Parties spent enormous sums on posters and placards; the disproportion in the display on hoardings, etc., must have been, taking the country as a whole, nearly as great as in the Press. Yet, despite this enormous preponderance of printed matter favouring the Conservative and Liberal Parties, it was the Labour Party which registered by far the greatest increase of votes. It Avas said of the Liberal landslide of the 1906 election, “all the papers were on one side and all the votes on the other.” Something near to that would seem to fit the present phenomenon. It would, of course, be altogether unwarranted to conclude that the newspaper can in no circumstance have considerable effect on public opinion. We know from the history of the last twenty years that at certain times of crisis—and life and death crisis—it has supreme power. But there are situations, plainly, in which it loses that power and something else operates as the determining factor of persuasion.”

Just arrived:—A consignment of 900 cases of choice apples, consisting of Delicious, Cox’s Orange. Munroes. Northern Star, Jonathans, Dunn’s Seedlings awl other varieties,.with instructions to sell at the lowest market price. Paterson Michel and Co. Ltd. ’Phone No. 2.—Advt