A BRIGHTER OUTLOOK

Hokitika Guardian, 19 October 1927, Page 4

A BRIGHTER OUTLOOK

AUCKLAND BUSINESS MEN OPTIMISTIC. AUCKLAND, Oct. If. •Fatter butter-fat- cheques have brought- the open season for pessimism to a close, and there is a feeling in commercial circles in Auckland that, farmers’ prosperity has changed the business outlook. Trade is on the mend slowly, and even unemployment has not stood in the way. Discussing business prospects an Auckland importer stated on Saturday that shopkeepers were ordering goods on the assumption that trade would be brisk for the. opening of 19128The director of an Auckland organisation which maintains forty two country department stores, stated

last week that every branch lias re ported a signal recovery for September. Perhaps oven better than the incieased demand lor goods was the marked readiness among fanners to settle accounts incurred during the bad times. Thousands of long-de-layed payments were made in September. Credit which had been sadly strained during the previous lour months was made good, and there was something over to buy new harness for the old farm horse or a new tyre for the. all-purposes farm car. “The outlook for business is the best for three years, and it is gratifying that farmers' optimism is directed toward catching up arrears rather than indulging in a hectic rush into new extravagances, ’ said the manager of a firm conducting, an extensive business in many parts in the province.' lie added that although the public attitude had changed suddenly business would not lie metamorphosed overnight. Optimism was based on but short successes which bad followed a hard winter. and prosperity would have to continue for some time before the change in the cities could he reckoned in terms of hard cash.

An Auckland jeweller, whoso business in luxuries affords a sure index to the times, stated that Ids hopes are also hast'd on the new spirit nl the country. Expensive articles "ere still be ills' bought hy those fortunate enough tn h> untouched hv depressions, bill, for some months the fancies of the masses, cheap watches. rings and silver plate, had been hut spalingly indnlged. There was now just a suggestion of improvement in these lines. Although no branch of trade in the city has recorded business quite coincidental in volume with the new atmosphere those who have ihoir fingers on the pulse of finance believe that the Dominion’s cormuopin will shortly he well filled. r , a.'T«naaß»ara3j