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Hokitika Guardian, 6 April 1927, Page 2

In a study ot the mean.-, to cm-,,mage and promote tourist tratlie, it must, not bo overlooked that, the Mcsllamt Acclimatisation .Society, which embodied (lie Tourist Society of eat tier day-, has done a very great deal to promote the tratlie particularly in regard to oversea visitors The various publications the Society Ims issued from time to time, including the series of boon|ets illustrating •‘Beautiful Wcsil.ind,” must have done much to advance the interests of the district through the aide publicity given. Then, in connection with the fame ol the southern district, for deer stalking, much has been done also hy the Society. I'nether the excellent pioneer work carried out I;\ the Society in pnpulai ising Lake Kanieri has been most nelplul in securing tlm popularity ol that ideal resort. In former times the Society also did much to attract outside interest in the virtues of Lain Maliioapua as a holiday lesort. Those and other activities to the same end, not to mention the magnificent work ol the President (Dr Teiehelmanii) in personally (•olid uet.i ug most, valuable publicity work for the benefit of the district, stamp the branch of the Society as extremely valuable to the district. Nou that there is a proposal to abandon the tourist work, the lull value of (he Society's operations are called to mind, and it would he very regrettable if the work were dropped. It was the tourist branch of the Society which was utilised last week in jumping into the breach and so securing the hulk of the Christchurch visitors at this end of the journey. The need for an alert organisation in being, is therefore most, essential, and flic branch of the Society lias been useful in building up the fortunes of the organisation also, both by profits on the sale of booklets and re! urns from launch hire and other activities. One branch has helped the other, and to-day the Society is flourishing greatly. This community. isolated as it is. must rely greatly on its own efforts to keep (lie district in. the forefront so as to talc advantage of developments. The S<>eeity has lint been slow ill that direction heretofore, a fact which suggests that it would be a mistake indeed to curtail tbo Iwoiofits to be derived from its organisation. Wliou tbo matter comes before members to-morrow night no doubt it will be discussed fully, but it is not less effort the district needs at this stage, but more of it.