Page 4 Advertisements Column 2

Hokitika Guardian, 6 July 1926, Page 4

Through the simple process of toasting his tobacco the modern manufacturer lias been table to effect an enormous improvement in the smoking quality. It is a well-known fact that cooked ’ food is wliolesoiner and more digestible than raw food, and tiie same principle applies to tobacco. Me do not eat row. meat, or fish or drink raw coffee, wliy should we smoke raw tobacco. It is wonderful how tho flavour of tobacco can lie developed by toasting. Try aiiy of the local brands and you will police a. marked improvement, and what is also important, is a icr .suit of the toasting process the tobacco loses all deleterious properties. Smokers who study their health should therefore give tin's matter their attention, and | avoid strong foreign tobaccos heavily charged with nicotine, they are sure to undermine, even the most robust constitution. <N T ot only is the locul article purer ami more wholesome than most of the imported brands, but it is cheaper too. Riverhead Gold is mild and aromatic; Toasted Navy Cut (Bulldog) of medium strength, but if you prefer a full body try Cut f lug Nii. 10.— Advt.