NEW ZEALAND SCENERY

Hokitika Guardian, 11 October 1923, Page 1

NEW ZEALAND SCENERY

TOFT’IST TRAFFIC PROBLEAI. A SERIOUS QUESTION. Ii is a matter of !)ei'|iici,i strong comment by English and America i Tourists that Nev, Zealand lias practical;.- been neglected as far as advertising its Tourist Resorts is concerned, and it is quite a common idea, pariicnlnrly ill America, that this coimlry ilartly civlised. and is over-run , y sin ages. The niisi-onception .vltieh exists in tile minds of mane overseas’ visitors is elfeetively banished when the;.' see New Zealand with its busy cities and progressive industries, to say notiiing of the grandeur of its more widely known Tourist resorts. ’Hie mailer of advertising New Zealand's scenic I-unity has been a question agitating the public bodies throughout the country of late, anti which has prompted the White Star Tourist Services to embark upon such mi ambitious publicity campaign, by sending the Great White Star .Mi-siun Overseas next Nnveinhei. Already their Organiser b. well on the way to America. having left in the S.S. "Tin iiigauui.” This organisation realises that it is of imperative necessity to make the Dominion more widely known to the outside world.

Air Wiiisloe is leader of the Great White Star Mission, which is entrusted with the Campaign of advertising *Nvw Zealand abroad with moving pictures, lantern slides, coloured pliotographv, etc., and a- he is leaving tor the United States shortly, Wednesday, October 17th., will be the opportunity of bearing hint, a nil seeing the results ol bis work during the past throe years, byway of selection in photography dealing with every phase ol Dominion file, not only with tourist resorts, and scenic iiUrnctinns, but with primal v and secondary industries as well. All of ns have a desire to travel, but unfortunately we are. not all in a position to do so. therefore it is safe to say tlmt a crowded house will greet Mr Min doc at Hokitika, where wc can view this beautiful" country without leaving our own district.