DEPENDABILITY
THE WINNING OF PUBLIC CON-
FIDEiNCE,
In spending large sums of money in seeking the good-will of the public for any article unless the quality is behind the goods the money is wasted. It costs much more than the profit on any article of common sale To induce the first, purchase. The profit comes when the person is satisfied and continues a customer. This is the secret of the success of Dr Morse’s Indian Root Pills. People once try them and then continue to use them regularly. From time to tinie other socalled remedies are boomed and tried, but soon'found to be ineffective and prompt return to Dr .Morse’s Indian Root Pills is made frith gratifying results. For many years this remedy has been in constant use in New Zealand. Families have grown up with scarcely any other medicine in the house, and the present generation look back from childhood having had their mothers a Dr Morse’s Indian Root Pill if they showed indications of being out of sorts. To-day the remedy stands higher than ever before in the esteem of thousands as a good dependable article of the highest class, sold at a reasonable price within the reach of all classes.
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https://paperspast.natlib.govt.nz/newspapers/HOG19200520.2.42
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Hokitika Guardian, 20 May 1920, Page 4
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203DEPENDABILITY Hokitika Guardian, 20 May 1920, Page 4
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