Page 4 Advertisements Column 4

Horowhenua Chronicle, 8 December 1916, Page 4

TO STAND THE SEASON. Between SHANNON and Ot.iki. The we.l '.tnr.vn Ciydosdale DrauglitHoj'su. STA N Lti Y TEU iFS. -Siuj. lo .M«rc»s .13 ; two or moro mares reduction made. GROOMAGE FEE 0!. " C. 13 X L L, Ownor Weraroa. 1071-ar.

OOJiMRY NEWSPAPERS fiIVK (;OOD ItJiSULTiS. At a meeting of thn Amor Van Advertisers' Asosciation, Arthur Brisbane said: —Not the country publisher out the business man is the chief sufferer from the fact that our merchants and manufacturers have not utilised the country newspapers' advertising columns as they should and can bp i;t'' edi. Remember these tacts: He who reads the little crossroads newspapei and the larger newspapers of the fairsized towns is a. man who buys erofthing. He lives in a house and on ihp land that he owns. He is interested in everything the business men ojo doing. Through good advertising you can sell him anything from the naint on the roof of his house to the cement on the floor of his cellar. Everyth'ng between the roof and the celnr. everything in the barn, andi every tool in the field he buys and you may sell Hm. Ho is not like the dweller in the big city flat who gets His water through a pipe, his light through a wire, his heat from the basement, and whose shopping consists in getting a readymade suit of clothes and a ready-made dinner in a box or tin. The man who reads the country newspaper buys everything. He buys pumps, lamps, stoves, automobiles, clothing, diresses, books, paints, farm implements, furniture, carpets, oils In this room are 250 men and individuals. Sojne of them represent a dozen manufacturing enterprises and more. There is'nt a man who has anything to sell that he cannot sell to the reader of a country newspaper. And every man here could more profitably advertise in a country newspaper in proportion to its circulation than In any other publication on earth. I emphasize the value of the coutry newspaper as an advertising medium for it has that value." The Horowhenua Daily Chronicle is a country newspaper and has a large circulation, 75 per cent of its readers being farmers. Its district is centrally situated (being half way between Wellington and Palmerston North) in a rich farming community. Send for sample copies and advertising rates.

Kidney Sufferers get Little Rest or Comfort. There is little sleep, little rest, little peace for many a sufferer from kidney trouble. Life is one continual round of pain. You cant rest at night when there's backache. You suffer twinges nd "stabs" of pain, annoying urinary disorders, lameness and nervousness. Youi can't be comfortable at work with arting pains and blinding dizzy spells Neglect these ailments and serious troubles may follow. Begin U6ing Doan's Backache Kidney Pills at the first sign of disorder. Thousands have testified to their merit. Mr W. G. Entwistle, Union street, Foxton, says:—"For years l was a great sufferer from disordered kidneys, the chief mptoms being terrible backache, headaches and irregular secietions. No one has any idea how J. suffered, the pain in my back being something awtul and I could get no rest from it day or night. I was often so bad that 1 could not attend to my work, and had to stay in bed for days. As time went on I got no better, notwithstanding the fact that I took all sorts of medicines, and I used to wonder if I ever would get well again. One day when I really was very bad 1 was urged to give Doan's Backache Kidney Pills a trial. I sent for a bottle at once and used them with very pleasing result* Relief came almost immediately and aa I continued with the remedy I a marked improvement m my health, and by the time I had taken six bottles of Doan's Backache Kidney Pills I was completely cured. I always keep this remedy in the house now and take a' dose occasionally as I think the kidneys need a tonic sometimes." Doan's Backache Kidney Pills are sold by all chemists and storekeepers at its per bottle (six bottles 16s 6d) or will be posted by Focter-McClellan Co., 76 Pitt-tsreet, Sydney. Bat be sure you get DOAN'S. ter eating take Sharland's Fluid Magnesia. It both relieves and prevents. But be sure it is Sharland's. Nothing else is "just as good-" One shilling. Advt. •Tou won't keep a cold or sore throat above a day or two if you use Nazol. Acts like a charm. Get it today. 60 doses Is 6d. Sickness anai vomiting from a disordered stomach may be relieved by taking Sharland's Fluid Magnesia. One shilling per bottle.—Advt. SELDOM TROUBLED. Chamberlain's Cough Remedy is not only a certain cure tor croup, but will prevent the attack if given as Boon as the croupy cough appears. In fhovan«U of homes it is on hand for lartut use when the croupy cough appears. These, Homes are seldom troubled with the croup for the attack is warded off by prompt use of this remedy. Chamberlain's Cough Remedy can be given to the youngest child, as it contains no of thewe diseases. — 4dvt. DON'T NEGLECT A COLD. If you fail to treat ia coUd you are certain to contract another before rid of it. This succession of colds leads to catarrh, pneumonia and consumption. That is why medical authorities say "Don't neglect a cold," Chamberlain's Cough Remedy is the most successful treatment for colds. It aids expectoration, liquifies the tough mucus and enables the system to throw off the cold. Chamberlain's Cough Remedy is pleasant and safe to take and contains no narcotics.—Sold everywhere. Advt.