Page 4 Advertisements Column 4

Horowhenua Chronicle, 15 November 1916, Page 4

HOROWHE'XU V COUNTY councl:.. TENIDJ.IW are invhcu. ■ ddrescsd to tli'. 1 Chairman, Co:nii v Office, Le- . vin, up io Saturday, the 18th inst., at 110..u for Contract No. 255—Forming Tararua Road Extension. Lpc-cifica-tlons and conditions are to be teen at the County office. JAS. MALCLM, 1210-3 County Engineer. TO STAND THE SEASON. Between SHANNON and Otaki. The well-known Clydesdale DruuglitHoree. i STA NL E Y | TERMS.—Single Marea £3; two or more mares reduction made. S GROOM AGE FEE 2s Gd. C. BEL L, Owner Weraroa. 1071-qr. ."TNVELOI'ES! — The Jhronicle has secured new stocks of this almost unobtainable line of Stationery, and is prepared to supply them printed at reasonable rates Waving regard to the greatly increased primary cost The Tling P | For Campers ! i Put a Jaeger Sleeping Bag kit, and "roughing it" will be pastime. Impervious to damp or chill. I Light and compact. Campers should also wear under-clothing of Jaeger Pure Woollens Sleeping Bags: from 45/-. Travelling Caps: 3/- to 8/3. Dr. Jaeger Clothing supplied in Army Regulation colour and pattern. If yw> Imi 4mW caa't rappfe, writ* i* Tk» Of. Jmcm Wfolnait Dim WailacMa. a feeling of discomfort after eating, belching and sour stomach, indicates a weak stomach. "Digestive" medicines aggravate the trouble, for the digestive functions should be performed naturariy. Chamberlain's Tablets are specially suited for complaint® of this character. They promote the flow of gastric juiccs, thus assisting digestion, and induce the bowels to act naturally The use of most laxau/es is followed by constipation, but a course of Chamberlain s Tablets will strengthen the bowels to act regularly without assistance. Por sain every where. Advt. Wliea your ask for Sharland's Fluid Magnesia don't take anything "just as good" but get Sharland'e. Best that money can buy. One shilling per bottle Advt. DUE TO CLIMATE. •Nowiiere are there more more sudden and extreme changes in temperature than in Australia. We often experience the climate of three different seasons in one day with the result that many people contract cold in the stomach and bowels, causing great pain and suffering. There is nothing that will relieve this suffering so quickly as Oliam : berlain's Colic and Diarrhoea Remedy. Chamberlain's Colic and Diarrhoea Remedy is the best medicine in the world for the relief of bowel complaint in all its forms. It has never been known to fail. Sold everywhere. Advt

COUNTRY NEWSPAPERS GIVE GOOD RESULTS. i At a meeting of the American Adi Fortifiers' Asosciation, Arthur Brisbane said:—Not the country publisher out the business man is the chief sufferer, from the fact that our merchants and manufacturers have not utilised the country newspapers' advertising columns as they should and can be utiliy edi. Remember these taots: He who reads the little crossroads newspaper and the larger newspapers of the fairsized towns is a man who buys evor 7thing. He lives in a house and on the land that he owns. He is interested in everything the business men 010 doing. Through good advertising you can sell him anything from the naint on the roof of his house* to the cement on the floor of his cellar. .Everything between the roof and the cell ir> everything in the barn, andi every tool in the field he buys and you may sell Hm. Ho is not like the dweller in the big city flat who gets Kis water through a pipe, his light throjgh a wire, his heat from the basement, and whose shopping consists in getting a read.vmade suit of clothes and a ready-made, dinner in a box or tin. Xhe man who I reads the country newspaper buys ev- j erything. He buys pumps, lamps, stoves, automobiles, clothing, dresses,boots, paints, farm implements, furniture, carpets, oils. In this room are 250 men and individuals. Some of them represent a dozen manufacturing enterprises and more. There is'nt a man who has anything to sell that he cannot sell to the reader of a country newspaper. And every man here could more profitably advertise in a country newspaper in proportion to its circulation than in any other publication on earth. I emphasize the value of the coutry newspaper as an advertising medium for it has that value." The Horowhcnua Daily Chronicle is a country newspaper and- has a large circulation, 75 per cent of its readers being farmers. Its district is centrally situated (being half way between Wellington and Palmerston North) in a rich farming community. Send for 1 sample copies and advertising rates. 1