Page 4 Advertisements Column 3

Horowhenua Chronicle, 20 July 1915, Page 4

, ilr J. 13. Sheffield, advertising director of Giinbel Brothers: ''Probably more money is wasted in advertising by running consistently in a publication for a long time and tlien suddenly dropping it than in any other way. It amounts to deliberately throwing away the goodwill which the readers of that publication have built up for :he advertiser's name and productt. Ii ■s better to advertise moderately, than i to use larger copy spasmodically.i Agrictltural Advertising. j \ SOOTHES THE PAIN. Neuralgia arises from a cold, defective teetli or constitutional causes and to effect a cure you must remove the ' cause. Whatever the cause, relief may be obtained by using Chamberlain's • Pain Balm freely. Chamberlain's Pain Balm will soothe the pain 'to sucli an extent that the patient will be able to obtain,sleep.; Sold everywhere, Advt .t* .t