The Chronicle PUBLISHED DAILY. LEVIN. TUESDAY, JULY 6, 1915.

Horowhenua Chronicle, 6 July 1915, Page 2

The Chronicle PUBLISHED DAILY. LEVIN. TUESDAY, JULY 6, 1915.

NEWSPAPERS AND THE WAR. The war lias had an extraordinary effect upon the newspaper world. In New Zealand its chief effect has been to increase expense of production, though there have been some compensations in tlio way of increased circulation. Here and there a newspaper lias had to suspend publication in consequence of diminished revenues, but for the most part there lias !*-<?» little to complain about on this head. Our own experience cfuriug the past six months lias been an improvement in revenue for which we thank our many supporters. The vicissitudes of newspaperdom in the Old Country have been much greater than in Australasia-; in fact there hns been experienced a collateral rise and' fall of big interests in periodical and daily puhlicatforts. Front a trade publication sent to The Chronicle from London we note that since August last the number of small publications which have teen compelled to shut down has been very large. The small provincial publications perhaps have, been the greatest sufferers. There have, of course, been many among the periodical and trade class. On the other hand, the new condition of things brought about as a direct result of the war lias been responsible for the birth of quite a number of publications, several of which have been founded on legitimate enterprise. Among "them are quite a number of now publications which deal specifically with the war. and in particular with war pictures. There are, however, four new important enterprises which Save been started since the beginning of the year, while a fifth is contemplated, all of which have or will fill a gap. and which must he considered as permanent comers. The four already published are the Sunday Pictorial, the Sunday Herald, the Picture World, the Echo and Evening Chronicle. The fifth new-comer, which, it is understood, will make its appearance in the course of a fewweeks, is the new pictorial morning paper to be published in Glasgow under the auspices of the Glasgow Herald. It. will be noticed that no fewer than four of the five are journals dealing almost exclusively with pictures. This fact in itself is sufficient indication of the tendency of the present-day want of the public. The Echo, as an addition to the London evening field, should fill a. want. Punch, it is rumoured, has a circulation now which is greater than at any previous time, and in addition to this they have issued several special numbers which have had very large sales. Hie Nation, Public Opinion and the others that can be classed as journals for thinking people have also obtained a large increase in readers. The power of the circulation of Everyman is indicated by the fact that it has collected over £45,000 for the Belgians. On top of these increases and in order to show that this is a growing and an important field of publicity, a new-comer has recently made its appearance in the shape of Foreign Opinion, a threepenny weekly catering for the same class. It is understood a circulation has been already gained of over 40,000 weekly.