Page 2 Advertisements Column 4

Horowhenua Chronicle, 28 June 1915, Page 2

!Mr J. B. Sheffield, advertising director of Ginftel Brothers: "Brobalbly more money ae wasted in advertising by running consistently in a publication for a long time and then suddenly dropping it than in any other Way. It amounte to deliberately throwing away the goodwill which the readere of that publication hare built up for the advertieer's name and productt. It ie better to advertise mdderately, than to use larger copy spaemodioally."— Agricultural Advertising. " iLose no time in getting "Naeol. Clears out oolde and catarrh in douiblequio ktime. Costs lee sthan a ha'penny •*■■•- '' -Aiilk .;.-,;■.