Page 4 Advertisements Column 2

Horowhenua Chronicle, 28 June 1915, Page 4

Mard to Bear — ♦— When the back ache and pains so badly that you can't work, can't rest, can't sleep, can't eat, it's hard to bear. ' Thousands of ache Pills cure every kidney ill ; cure bladder troubles, urmarj derangements, dropsy. Bead this testimony to the merit oi the greatest of kidney specifics. Mr W. A. O'Donnell, late of Cambridge-street, Levin, and now living in the country, says: — "About eleven years ago I was suffering from a severe pain across the small of the back, and I knew aching backs have boen relieved and cured. People are learning that backache pains come from weak kidneys, that Doan's Backfrom other symptoms present that my kidneys were the cause of this i nagging ache. For nearly two years I had been trying different remedies, but they did me no good whatever. Doan's Backache Kidney Pills were one day recommended to me as a cure for my complaint, so I got some. I was really very ill when I started taking them, but after using three or four bottles my kidneys were once more in a healthy state, and the pain in my back had entirely disappeared. I have had one or two slight attacks of kidney trouble since my cure was effected, but I have never known Doan's Backache Kidney Pills to fail in giving me relief almost immediately, and after taking them for a few days I am quite well again." Backache is kidney ache, and if neglected will bring in its train all the horrors of advanced kidney But, be sure you get DUAN'S. ON ADVERTISING The true test of advertising is the effect it produces. A business notice in a paper that is not opened regularly obviously is of less use than an advertisement in a paper that everyone reads. The Horowhenua Daily Chronicle is read by every settler in the district. A big proportion of the farmers subscribe to it, and others see it at their neighbours' houses or the creameries. The story of the transfer of ite news items to the eteaks and chops is ben trovato but untrue, the purveyors of joints and entrees uee plain paper, and preserve The Chronicle for future reference. The townspeople all take The Chronicle; most of them from The Chronicle runner; a dozen or so from their neighboure' front gates. To our view this practice is reprehensible, but advertisers in.The Chronicle gain extra publicity thereby, for the regular subscribers always receive an extra copy when the first one does not reach the proper people. The local news is The Chronicle's speciality. and : the citizens and settlers naturally seek this in the advertisements as well as in the records of social and gene.'iil happenings. In the city newspapers, with, their eight or sixteen pages, of minion type, an advertisement is biwied; but in The Chronicle's four openfaced pages of leaded brevier the business announcements catch the eye of all wllo open the paper. It pays to advertise: the proof is to bo round in the various profitable and growing retail businesses of , Levin. Many of The Chronicle's best customers for advertising are spontaneous witnesses of this fact. Fair-priced articles of good quality are the bedrock of success ful business, but the coping-stone of profit is publicity. A seller of crayfish who covers hie cart with the tarpaulin of concealment ana exercises not .his vocal organs gathers no pence. 80, too, the business man who shuns publicity has for his lot the sadness of profits curtailed and the guerdon of moths and weevils Here's good advice beyon dprice. For Colds, Coughs, Sore Throats, Influenza or Bronchial Troubles, take "Nazol," and you'll get immediate relief. NOTTR'EATING IT PROPERLY. If you cannot get rid of a cold it js because you are not treating it properly. There is no reason why a cold should hang on for weoks or until some serious throat or Tung trouble is developed, and it will not if you take ChainTTerlain's Cough llemedy. Taken in double doses every hour after the hrst" symptoms appeared Chanberlain's Cough Eemedy would have counteracted the effects of the cold and restored your system to a healthy condition. Even after the cold has become settled in the system Chamberlain's Cough Remedy will give prompt relief and counteract any tendency oi its resulting in pneumoii... ; where. " Advt. To al Iptiblic speakers and singers "Nazol" is invaluable. Keeps the throat clear of phlegm and in perfect condition. Sold eveiywhere. Is (3d buys 60 doses.—Advt. "Every little helps' provided that little is a drop of "Nazol." When you've a cold in the head inhale a few whiffs; if the trouble is in the throat, sprinkle some drops on a piece of i>ugar. Taken either way "Naeol" insures relief. Despite the maxims taught ne in childhood, chance is an important factor in human affairs. A man's success o> failure may depend upon his happening to be in a particular place at a particular moment, of in catching a certain train or in missing it. Some people will lead this paragraph, others will not. - Those who do read it will acquire information which others will be without. Life is a tragedy of circumstances. Many people suffer from common ailments, such as rheumatism, gout, neuralgia, lumbago, backache, sciatica, blood disorders, anemia, indigestion, biliousness, jaundice, sick headache, general debility, gravel, stone or bladder troubles,' who do not know that theii suffering may be due to the retention in -the system of uric . and biliary poisons. Inefficient action of the kidneys' and liver causes such retentionDuring the past thirty-five years trea- I sent of the disorders named by Warner's Safe Cur* has proved eminently successful simply because Wraner's Safe Cum act* specifically upon the kidneys and Hvei, Dealing, soothing,, and stimulating those important organs, thus enabling them to aeal"witb, and expel, naturally, the retained uric and biliary poisons which cause the suffering. Wanur'e Safe Cure is sold by chemists and storekeepers eveiywhere, both in the original' li/-) bottles and in the. •heapev., (8/6) non-nfep-aetiotos. ..._;