With Apologies to Hamlet

Horowhenua Chronicle, 19 June 1915, Page 3

With Apologies to Hamlet

By J. A. Gabel, in the "Business CTiilosoplier. ' To cut or not to cut, that is the question. Whether 'tis better in the- end To lef the chap who knoweth not his business. Sell his goods at cut-throat prices, or up arms against his competition And, by cutting, cut tor cut, end it— lo cut—and thus by cutting put thi other cutter Out of business—'tis a consummation Devoutly to be wished. To cut—to slash— Perchance myself to get it in the neck— Aye there's the rub; ior when one starts To beat the other fellow's price, 'tis like as not He'll find he's up against it hard. To cut and slash is not to ond confusion Nor cure the many evils that industry is pestered with; Nay, nay Pauline; 'tis but the forerunner Of debt and mortgage that auoh a course portends, "IMs well to get the price that goods are worth And also take the joy and profit ■Found in a friendly uliiity of action, Instead of wasting all the meat of gain In unhappy and vindictive opposition. Price cutting both appear unseemly And fit only for the man who knows not costs Nor what his finished goods are worth, and who, ere long By very stress of making vain comparison 'Twixt bank account and liabilities Will from the futile struggle make his exit.