Page 11 Advertisements Column 2

Hawke's Bay Herald-Tribune, Volume 81, Issue 52, 24 November 1937, Page 11

Tobaccos that burn jfhe tongue and xrritate the throat? Why, they are as eommon as house-flies in summer! What's wrong with them? That's an easy one! Full of nicotine, ro they iuay not only burn the tongue, but wreck the nerves, affect the heart, attack the throat and play up with oyu generally. Give_ them a miss if you value your health. Why smoke them, anyway, when you can get the genuine toasted for the same 1 (or less) monsy? Toasting, the manufacturers' complex and unique process, eliminates the poisonous nicotine, while at the same time Cnhancing flavour and aroma, and you not only get a thoroughly enjoyable smoke but a harmless one. Toasted possesses that clean, pure, sweet and fragrant quality you'll look for in vain in other tobaccos. There ire only five brands of the genuine article, remember: Cut Plug No. 10 (Bullshead), Cavendish, Navy Cut No. 3 (Bulldog), Riverhead Gold and Desert Gold. The two latter make the finest cigarettes money can buy! And once you change over to toasted you'll never want'any-