An Auckland joker, thinking to take a rise out of his toba'cconist the other day asked him if he 'd any tobacco that positively wouldn't burn the tongue or irritate the throat. "Why yes!" xeplied the whiff-merchant, "several!" The joker looked incredulous. "Most tobaccos act like that if you smolce more than a couple of pipes of them at a tirae^" continued the tobacconist,, "it you ask me, but not the toasted brands. They're different. They'd neither burn the tongue nor irritate the throat, not even if you smoke 'em till the cows come home. Toasting does it. It's the manufacturers' own process and the only one. It neutralises the nicotine, and for flavour and bouquet there 's nothing to toucli these tobaccos. They're unique. And, mind you, that all I'm telling you is generallv known, is proved by the demand for Cut Plug No. 10 (Bullshead), Cavendish, Navy Cut No. 3 (Bulldog), Riverhead Gold and Desort Gold. 1 ought to know beeauso I sell moro of them tkan of the imported." And thus anotlier couvert " teutvi" mu »id»/
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https://paperspast.natlib.govt.nz/newspapers/HBHETR19371023.2.144.2
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Hawke's Bay Herald-Tribune, Volume 81, Issue 26, 23 October 1937, Page 14
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179Page 14 Advertisements Column 2 Hawke's Bay Herald-Tribune, Volume 81, Issue 26, 23 October 1937, Page 14
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