Page 13 Advertisements Column 2

Hawke's Bay Herald-Tribune, Issue 23, 11 February 1937, Page 13

P. G. Wodehouse, wheso books have made us all laugh, has found, he says, "there's nothing like a quiet smoke to Soothe the savage breast," or words to that effect. Well, the tranquilising influenee of good tobaceo cannofc be over'estimated. It's as coml'orting as the recovery of a bad debt. But just as gOod tobaceo soothes and calms, the regular use of somo brands may have preeisely the opposite effect. Tobaceo too rich in nieotine, for example, may if persistently smoked, render the smoker irritable and disagreeable; his nerves become affected, and may, in popular parlance "go all to pieees," or he may suffer in other ways. Unfortu* nately sueh brands are almost as common as wet days in New Zealand. Beyond the shadow of a doubt tlie purest tobaecos on the market are tko well-known toasted vkrieties, Cut Plug No. 10 (Bullshead), Cavendish, Navv Cnt No. 3 (Bulldog), Eiverhead Gold and Desert Gold. The manufacturers' own toasting process eliminates the poi-sonqjis nieotine and renders them as Isafe for the. smoker as tliey are remarkable.for flavour and bouquet. But 'ware imitationsl*