Page 3 Advertisements Column 2

Gisborne Times, Volume XXV, Issue 2197, 28 September 1907, Page 3

WHAT THE BREWERS BAY OF THEIR OWN BEER. Not long ago, when in England, wo road an instructive and suggestive article writton on browing by an export (Mr. Thatchor) in the •‘Country Browers’ Guzetto” of August 29th, 1901. It contained somo admissions that ought to make drinkers hesitate beforo drinking any more beer. What do you think of this for a nice, swect-smolling savour? Mr. Thatchor said: “I cannot understand why somo brewers still prefer the use of liquid bisulphite of lime for black boers, when its employment so often results in an unpleasant stench being found sooner or later in the beer.” There is something that we, too, “cannot understand,” and that is, why somo peoplo are so deluded us to “still prefer” to drink this odorous “black draught.” But Mr. Thatchor has a still moro start-

ling bit of nows for tho beer drinker when he says: “Close proximity to u stable, manure heap, dust heap, or hayfiold, or rick, will bo sufficient to ' cause tho pollution of our beors, and I had cases come under my notice where the dried horse manure from the streets of a town have, through tho agency of the wind, found its way to the cooler wort, and producod instability of tho beer in warm weather.” And he then adds this remarkable confession: “Truly it is a lottery, in more ways than one, both tho selection of a site for tho erection of a brewery and the production of sound beer.” What does tho beer drinker think of this, to bo told by a brewing expert, in a brewers’ paper, that it is A MERE “LOTTERY” AS TO WHETHER OR NOT HE IS DRINKING SOUND BEER p In the samo paper were a number of advertisements which we thought very suggestive. Hero is one: “Burtonising Fluid —A most vital preparation for brewers whose water supply is deficient in saline constituents.” Wlrat this “vital preparation” is we don’t know —nor do the drinkers. Here is another bit of pleasant information: “No more Flat Beer—Patent Dry Frothing Powder. Dissolves bright, and produces a good lasting head on alo and porter. Gives neither taste nor smell.” What this “frothing powder” is we .cannot tell, but it is, of course, most reassuring to the drinker to be told that liis beer won’t bo “flat” any more. It is a pity tho advertisement couldn’t say that the drinker wouldn’t be a “flat” any more. It must also be pleasant for the patrons of tho public-house to be told that this “powder” imparts

“neither taste nor smell.” This must he intensely satisfactory to the drinker, for he will wash his throat with anything as long as the smell and taste are right. He doesn’t mind how these “frothing powders” work inside the stomach as long as they pass the sentinels of the nose and tongue that guard it. These beer, drinkers remind us of a woman who, on being asked by the salesman win it color she would prefer her cups and saucers to be, replied: “Oh, it doesn’t matter so long as they don’t show the dirt.” So with the beer drinker. He says to the brewer: “You can put in the beer as much ‘bisulphite of lime’ or ‘Burtouisiug fluid’ as you think proper, providing you don’t forget the ‘frothing powder,’ which is guaranteed to render my sense of smell impervious to the ‘unpleasant stench,’ and my tongue insensible to any nasty flivor. In fact, I’m not even particular as to bow much ‘dried horse manure’ gets into my liquor, so long as it doesn’t smell or taste nasty.” C.P.

IgALVATION GISBORNE. [ALL, SPECIAL MEETINGS TO-MORROW Will be Conducted in Aid of SALVATION ARMY MISSIONARY AND RESCUE WORK, By BRIGADIER ALBISTON, North. Island Chief Officer, In Command, Assisted by MAJOR JAMES DUTTON, Provincial Secretary, STAFF-CAPTAIN WARD, Y.P.P.S., and ADJUTANT and Mrs. DICKENS. SUNDAY AFTERNOON, at 3, MUSICAL SERVICE at HIS MAJESTY’S THEATRE. SUNDAY EVENING, a,t 0.45, SACRED LANTERN DISPLAY At Barracks for Young People, conducted by Staff-Captain Ward. SUNDAY EVENING, at 8.15, SPECIAL MISSIONARY SERVICE, Conducted by Brigadier Albiston, will be held in His Majesty’s Theatre. Special Singing and Music. G. DICKENS, Adjutant. THE Annual General Meeting of the Turanganui Bowling Club will be held at the Record Reign Hotel, 7.30 p.in., MONDAY, the 30 th. BUSINESS: Balance-sheet and Report, Election of Officers, etc.

TO Those Interested in Theosophy.—Miss K. Browning. M.A., of Dunedin, Organiser for New Zealand Section Theosophical Society, and now on a tour through New Zealand, is expected to visit Gisborne about the middle of October next, when she will Lecture on Tlieosophical Subjects. See future advertisements. PRELIMINARY NOTICE. LAND SALE. WILLIAMS AND KETTLE, LTD., In conjunction with W. LISSANT CLAYTON, Will Hold Their Usual Salo FARM AND STATION PROPERTIES And TOWN AND SUBURBAN SECTIONS On -SATURDAY, OCTOBER 2t>th, At Old Lowe-.street Mart, At 11 o’clock. Instructed by __ Mr. MALCOLM McLEOD — IS) ACRES of beautiful Residential Sites, subdivided into convenient flections, being the - Eliui ToViisliip, situated in the rising suburb of Mangapapa.. Instructed by Mr. W. J. McGLICKIE — The Balance of hie Valuable and Convenient Building Sites, situated in the liirktown Township of the charming and salubrious suburb of Mangapapa. All Entries Advertised at later date. Clients will oblige by sending m their entries as early as possible, as onlv a limited number can be accepted. Address correspondence to— W, LISSANT CLAYTON,