SHOP WINDOWS.

Feilding Star, Volume III, Issue 36, 21 October 1882, Page 3

SHOP WINDOWS.

There has been a marked imrpovern^nt of lute years in the appearance of shop windows in Knuland. The art ot displaying- goods with taste, so as to attract customers, is not (says the Globe) universally understood Men are said to .succeed better in this tiepart,n»eu t than women, just us they are alleged to have a currecter taste in the matter of dressmaking^ 'lhe cliie thing to he avoided, with a view to the effect, is overstocking. In the windows of our best shops, goods are never displayed in excessive quantities. Each separate anicle is j so placed that it shall attract not cc ; but tradesmen who understand their business renew their display frequently. Some have a complete change every day : at any rate, it is wise to exhibit i.ew stock not less than once a week. People who pass by a shop day after day are sure to be attracted by novelties. Every variety ol the public taste must be catered tor, and this can only be done by a continuous supply of fresh and pretty ih.ugs, nor is it really more expensive to alter a window exhibition often than to slow the same things for weeks or months. Articits that have been shown for any length of time have generally to be. reiegated among damaged stock, and by that time people have grown so weary oi seeing them that they repel rather than attract custom. A drees or bonnet should never be exhibited more than two days running, ana its position in the window ought not to be the same vii the two days.