NEW ZEALAND PUBLICITY
"While there is an immensely keen interest taken in New Zealand by Americans, they cannot easily obtain tourist literature about it, and tnany tourists are lost," said Mr. C. G. Parish, an accountant who has returned to Christchurch after studying business methods in the United States. Only California had a service which was adequate, he said, and this represented only four million people. Almost all the rest of the United States was unprovided for, and inquirers were advised to communicate with the New Zealand representative at Toronto. "Of course, you know how Americans would be about sending to Canada," said Mr. Parish. He himself had distributed much literature, and there were six Americans either here or on their way through his1 activity. He suggested that a representative posted in New York would do good work. There were many Americans who would come to New Zealand for its summer during the northern winter, and they were keen enough, they had told him, to put up with discomforts to see New Zealand rather than go to Europe.
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https://paperspast.natlib.govt.nz/newspapers/EP19381202.2.116
Bibliographic details
Evening Post, Volume CXXVI, Issue 153, 2 December 1938, Page 12
Word Count
178NEW ZEALAND PUBLICITY Evening Post, Volume CXXVI, Issue 153, 2 December 1938, Page 12
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