Page 14 Advertisements Column 1

Evening Post, Volume CXXIII, Issue 132, 5 June 1937, Page 14

— JAMES SMITH'S " \\\ '<r / /.■"■■ ■I - A §£j 1 .. New "7; Wot\ Ways ■ Beauty ; A]'\ V : ■■■■ {\. \ The **S JR. Looking : % *%* i^/' Glass i.- a r^/ftft) r Lipstick "^ Tft& m'rror sUP when /^ — you pull out the stick. "- //^fiSiipli-'^''^ Now you do not have to 19" Ipp^^ rummage in your bag for , ; a mirror. In two gestures '- you have the mirror in hand and the lipstick on your lips. Your make-up is perfected and your poise is unimpaired. The lipstick itself comes in the shades Miss Arden created for the . season's smartest colours. Try Tweeds with sports clothes, Chariot with brown, Victoire with' black, Viola with blue, ■ ■ . ' to give the correct accent to your make-up. I "7f L The Looking Glass Lipstick ' * " ;-. ' %-. rr" ■ ■ Elizabeth Arden'i If^-ft?l " New Complexion " >$ v.""* ?~p It has takenyLondon and Paris by storm . JjUjl ( \ ( because of its,transparent texture and the V \\ — \ young smooth look it gives. \ \l * The New Technique. First you use J I . Ardena Powder, then dust ..over with /.^^V&V's""^ japonica Powder in .a different shade. ' h ."**4Kj£ \?) This gives a rich yet subtle colour that //, s^t&ksr I puts ordinary makerup quite out of the W*\ S \%r V/ picture. . . \^*CS^ %s^ The New Texture. Japonica Powder I =\'j< gives a porcelain smooth finish like that V^ I ofia lovely cameo. >J' The New Lasting Quality. A new ingredient in Japonica Powder "sets" the make-up so that it clings indefinitely. The ugly habit of powdering in public is ended for ever by Elizabeth Arden. For her "New Complexion" Boxes Miss Arden herself has chosen lovely combinations, which are presented together »yth a soft blending brush for removing excess powder and assuring a smoothly perfect complexion that never looks\ obviously powdered. "OC//L Complete 'W V? Care for your' skin with these famous Elizabeth Arden products:— ( CLEANSING CREAM - Front-7/6 VELVA CREAM ... From 7/6 ARDENA SKIN TONIC - - From 5/6 ORANGE SKIN FOOD - - From 7/6 Elizabeth Arden Products are featured in Wellingtonl exclusively by ... JAMES SMITH?S I These New Handbags Ji|^^L . EXCI.TINGI N B^^^P^MHHflHH^^^E|. ••>'* Peccany Calf in various new H These stylish bags are honestly ■■■■■■■■■■■HHI i « worth 22/6. I SPECIAL PRICE ■ ' O I Note: ONLY ADDRESS, 13S CUBA STREET, WELLINGTON W Opp. Whitehead & Pears Ltd. (No branches yhatever elsewhere)