"ON THE AVENUE."
The magic phrase, "Words and music by Irving Berlin" proved to be the deciding ' factor ' in, inducing Dick Powell to star in the 20th CenturyFox production "On the Avenue." When he heard that the Berlin melodies would play, an important part in the new picture, his choice was practically: made. He was all for doing the film before he even read the script, or heard who was to be in the cast with him. ''I didn't even hear the songs or their titles," Dick said, "when I< decided that I wanted to do the picture. As long as I can remember, Berlin's songs have always appealed'to me." With Madeleine Carroll as co-star and such prominent players as Alice Faye, the Ritz Brothers, and George Barbier featured, .the cast of "On the Avenue" more than fulfilled all .requirements and the unusual; nature of the story and opportunity it offered the! star were more than satisfactory.
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Bibliographic details
Evening Post, Volume CXXIII, Issue 130, 3 June 1937, Page 21
Word Count
157"ON THE AVENUE." Evening Post, Volume CXXIII, Issue 130, 3 June 1937, Page 21
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