Page 3 Advertisements Column 4

Dominion, Volume 37, Issue 224, 19 June 1944, Page 3

Pigeons taught doctor about ‘Vitamins’ Ever since there has been food there have been vitamins, but their existence was merely guessed at. In 1911 a young doctor experimenting with pigeons, discovered that they quickly developed neuritis and became paralysed if fed on rice from which the husk had been polished away. On restoring the husk to their diet, they as quickly recovered. The doctor realised that there was some vital element in the crude cereal that was lost in the "polishing.” He called this element ‘’Vitamin, and a new word entered the world that was to have great importance. Since then, the vitamin found so richly in rice and wheat grain has been labelled Vitamin Bi. It is this vitamin which is seriously lacking in modern diet, due to machine methods of * relining.” Yet Vitamin B is the key to good appetite .and digestion, to bowel regularity and nerve force. For maximum health of the whole body, it is essential to restore the Vitamin B to your daily food—and this is easily clone by taking Bemax with your Ijreakfast cereal or milk. Bemax is a pleasant, flaky tonic food, made from pure wheat embryo. It contains enough Vitamin Bi in a single tablespoonful to make up the daily quota which doctors say we all need, as well as Iron, Phosphorus and Manganese. Bemax strengthens the bowel niusclcs, puts paid to constipation and “nerves, relieves indigestion. Bemax is obtainable from Chemists and Stores, and each tin lasts a month. Distributors: Fassett & Johnson Ltd., Levy Building, Manners St., Wellington. Don’t neglect that Cough! Take “Regesan” Bronchial Mixture for prompt relief. Price 2/3 (Postage Bd. extra). Sold only by 58 WILLIS STREET, WELLINGTON

When You Step Back into CIVILIAN LIFE MAKE WALKING A PLEASURE, WEAR Premier “EZYWAUKR” Shoes for Men Built for foot freedom by M. O’BRIEN & CO. Ltd. CHRISTCHURCH. FLAVOUR} You get all in ' 'J IVesthaU r/4 ..