■ •■-.' I * V,,'. \i ,'.«"' . r The Illustration reproduced below, from a single photograph, gives an idea of the saving in bulk which restdts from printing: the new Encyclopaedia Britannica on India (or Bifoie) paper, which unites great strength and opacity, with extreme tenuity. The 28 volumes of text which (with an index volume) compose the 11th edition are compared, on the same scale, with the 33 text volumes of the IQfth edition. It will be seen that the new edition occupies only one-third of the space required to house Its predecessor, although it contains two million words more, in equally Sarge type. Further, each volume can be held in one hand and read with comfort in an easy-chair. Another point to be noticed is that the 11th edition was all pubSSshed In 1911, and Is of even date—l9lo-throughout A prospectus with fuil details, 5G specimen pages printed on the actual India papor which has effected so marvellous a revolution, and an order-form showing the temporary prices will be sent on receipt of the 9ubjosned coupon. • '-■■■■■•■ fiiT" IF 111" iw.it turns ... . fI, i :,? IjjQi ?• I fin ip ;;/,:::'..'.. pjjSiiG ;: " ■ ■ '■-■■■ • IBBilt ''' * *"'V L i i'-''T4lF\ lt^L*Wt T?W l vf^ l Ti"ffl j j - < Til T ' I I ' W"'*~' w ' w f^ ;iiig; ' i;iwlOT i 55 h i • ' Mr- r I [β-j- &- llf I iitb edition ioib Edition (I9I1). (1575'1902). Immediate application is EmpsraiivegMf you wish to secure the best bargain, since the number of sets at the subscription price is strictly limited, and they are fast being sold,, The Cambridge University Press has therefore prepared a 40-page booklet, giving an account of the contents of the new Encyclopaedia Britannica and the marvels effected by the use of India paper. Full particulars are included as to the temporary offer of the work at minimum prices in New Zealand, (by which it can be obtained to-day for a single'guinea, followed by convenient monthly instalments. Post the annexed coupon to-day, and save yourself from having to pay the increased price. -Io THE CAMBRIDGE UNIVERSITY PRESS, , | : ::..-. :.;.--. 2,.Harris Street",' Wellington. P.O.'Box U2. ! Please send'nie, gratis and post free, the illustrated prospectus ' •»ud 56 specimen pages of.the new Encyclopaedia Britauuica, with - purticularsof the temporor;.njiniinum prices. . ' - -.'. Name.,;.,,...,,..,,.., ~..;.„,.„,.„ „ ' ■ Address .-,'....„„;„.-.„„„.„ ;„„„ Wd. 5 „ , • • ■' '".' '-'
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https://paperspast.natlib.govt.nz/newspapers/DOM19120322.2.17.5
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Dominion, Volume 5, Issue 1395, 22 March 1912, Page 3
Word count
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369Page 3 Advertisements Column 5 Dominion, Volume 5, Issue 1395, 22 March 1912, Page 3
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