THE N.Z. BRAND.

Dominion, Volume 4, Issue 933, 28 September 1910, Page 4

THE N.Z. BRAND.

y ■ ; : practical-views;/: -yo ///;. :■:.-. Menibers; : 6f .'the'' Wellington Industrial. Association discussed- at . 'their.' meeting; last night; the ;Hpn. J. "A;"-; Millar's .pro-, posal ."for : the 'compulsory.;; branding .or labelling 'of certain /classes of goods .with; the words, "Made,in.Now Zealand.". The articles to which the proposal applies :are clothing and textile goods, learner goods,. furniture; and canned .and preserved iupds for human consumption. ~';,. ~- -'■ '-':".''' : The ;president '(Mr. E.. Bull) said: .'the. brand .wouldnot -help/seine; of ourjjin-' dustries. •'>■ To put'it on;, a, ■ packet, .of" candles; : foi\./instance, -would .be; something like holding a - red: rag.: to a bull. Ho could give. amusing-: instances :•; of,; p?cpl« . who /had/ bought/-New/". Zealand 'candles,, and would: not have done /so- had/'they: known.that';'they were mado;in.,thiscountry: '.' Ho did not know;how.;the:.'brand, would affect the industries'; mentioned;: in the,Bill/:-::-... •/-//'-"i I '■':.''--'::#:':::w' \,v"V-'-- ,' Mr.- S. Bricesaid-the/clause/would; be rvery;detrimental to' the.woollen,mills. ; A largo number of clothing-manufacturers who used imported' Yorkshire and.'; other shoddy would have /to brand.{he 'clothing they turned out "Made in .New Zealand," and this': would seriously; affectthe' local; woollen'.industry,., as. people, would think, the material; was /locally; made: 'This: applied to about a dozen; small clothingfacforiesin each.of the principal'centres.'He rthought the association might send a'let/ ter: to the/ Hon. J:': on. the sabject. /What he /had said /applied /also/to; shirtsand-other classes-of; underclothing. ■ Mr. : S:: S. Williams 'thought:tbe/'.-NeV. Zealand:: brand/ would be beneficial • , : : ; to■■ most of; our Industries; vvHe': had- ifor:sqme time branded -furniture, in/the hope.' of educating 'the people up to;, using. New. Zealand/ goods/' j.:;:6 •-::.-■ : --/-!'y;/''//'/.:/ :: :-:, • / .- / Mr. C.. Palliser/quoted an/ ; instance .-in which New- Zealand pottery, sold better after the - mark of origin was' abandoned; :.:Mr. H. H. Seaton: said x &-'\ very .large proportionoorf r the;' population were'; Br-itish-born, and were naturally prejudiced in favour, of what "they had been accuse tbmed to. If New; Zealand manufacturers: made goods 1 , of as highquality.as theim-: ported, the risings generation would support them'. .He, thought; the manufactur-. ers were'-to /.blame, for'- their.- apathy,..as. shown. dn',/ connection; ■ with //' Industriea Week in past years. /,-, : ; ;■-"".■"'/'-/.-.;:;;:- /The president said, a lack; of patriotism on the part of- the storekeepers:was one; of the chief /difficulties;'- They stocked :the cheap Naw. Zealand lines and? im-. ported' the ' better quality goods/ :/:,;.://- ,No" resolution/ was. moved/ on; the., sub. ject. / ■./://:-/. //'/;/' '-■:■,':: =q . :;/-'J'; /::'.::/