Apples sell well at London
N/PA London New Ze.nand orchardists could gain sumt financial benefit from the “voluntary" reductions in exports agreed with the European Community last week. The first cartons of New Zealand Cox's Orange apples for the 1979 Northern Hemisphere selling season arrived at London's Tilbury Docks last week and were in
str. ng demand with indications tha the prices might rise during the season. New Zealand in common with all other Southern Hemisphere apple exporters except Chile, agreed to reduce their exports to the community, which has a 500,000-tonne mountain of surplus apples still lying unsaleable in European cold stores after last season. The cuts will reduce all Southern Hemisphere exports bv a total of about 70.000 tonnes (New Zealand's cutback is 5000 tonnes) and trade sources predict that the result will
be to pusn up retail prices is the supply falls short of the demand. ; Only a trickle of New Zealand apples reached the London shops and fruit markets in time for Easter, because a combination of shipping delays, bad weather, and niggling industrial prob-J lems delayed unloading. The first shipment was' selling at a wholesale price: of 5NZ16.83 a carton — about 70c a kilogram in the. shops — and again the: ■ sought-after Cox’s Orange: I variety attracted a sign!-- > ificant premium over the] South African Golden De-I
licious and the Chilean and; Argentinian Granny Smiths: also starting to arrive. “The game has just kicked' off here but we are optimistic for a third good season in a row,” the New Zealand Apple and Pear Board’s European director (Mr N., Guvmer) told the NZPA. ; “We don’t have the factors — largely the bad preceding European season — that contributed so much to the boom year in 1977. “But by early next week we will have landed 3000 ! tonnes here and we will .have a continuous supply ‘throughout the summer."
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Press, 17 April 1979, Page 4
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310Apples sell well at London Press, 17 April 1979, Page 4
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