Page 3 Advertisements Column 4

Press, Volume LXX, Issue 21111, 12 March 1934, Page 3

c* /?. Something's Always Happening at the D.I.C. This Time it's a New LINGERIE SILK DEPARTMENT Location ■Ground Floor Between the Silk and Woollen Dress Depts. To-day will bring the opening of the newes' Department in the D.I.C. Miss Cnrmichael, our new Lingerie Specialist, will be only too pleased to show you the exquisite new Lingerie Silks we have just unpacked. You may have the most adorably feminine undies, made from these pretty Silks and Crepe de Chenes, in colours subtle enough to suit the most fastidious—Colours, modest, delicate and shy—becoming, and suitable for dainty, slender underwear. Why not use the D.I.C. Cutting-Out Service for Your New UndiesV To be modern, your Underwear must be slim, (rim and svlph-iike— and so, good cut is essential, but usually so troublesome to do successfully. This is where we can help you with our" efficient Cutting Out Service. You just choose the style you want from the Butterick Pattern Book, and be it a frock, coat, suit, princess slip or an evening gown, we cut it out and send it to you all ready to sew up for a nominal charge. Patterns priced from .. 1/- to 2/Undcrclothcs cut out from . . 1/- to 1/6 Write for our FREE Butterick Pattern Book. *c ■ i L S0 Glamorous New Silks . . . Silk Velvets Wouldn't you love a sophisticated Frock of sheer Silk Velvet, cut on slim sheathlike lines, and falling into a soft fullness below the knees. We have a wide range of the loveliest colours imaginable in this line of fine quality Silk Velvets. Shades: Rose, Ivory, Gold. Wine. Violet, Pink. Flame, Apple, Blue and Black— Price 8/11 yard Reversible Satin-Regent Some of the newest Frocks are made of Reversible Satin, many show the dull side of the Satin in trimmings and insets, and look exceedingly smart. This is superior quality Satin in rich alluring shades of Rose. Wine, Moss Green, Rumba Brown and Navy— Price 9/H yard Silk Matelassa A new and popular fabric, showing delightful raised designs in self-colour. Shades: Peiping Red. Matelot Blue, Powder Rose. Salmon, Wine. Egg-Shell, Apple, Beige, Ivory, Black and Brown— Price 5/11 yard Windswept Satins Ordained deservedly to be one of the smartest fabrics this season. In exquisite shades of Deep Bottle Green, Mulberry, Raisin Brown, Dawn Pink, Ivury and BlackPrice 11/6 yard Printed Taffeta Fashion loves you to rustle this year, as did the beautiful ladies of pre-war days. These Taffetas are all printed on Ivory grounds in the smartest of checks and plaid designs, in colours of Crimson/ Black, Gold/Green, Black/Flame, Blue/ Grey, Red/Grey Price 4/11 yard Diagonal Corded Silk Velvet The most gorgeous of the 1934 fabrics— Distinguished and vastly becoming in Pure Ivory, Syrup Brown and a seductive shade of Deep Rich Blue— Price 15/6 yard Write *~ se the FREE M 0 D.I.C. IHH JhHH ® a Theatre Booklet JBmJW JHBL Booking of Silks CHRISTCHURCH ° ffice '

Although two years old a bsby girl in North Berwick recently had her hair permanently waved.