URCHASING ALUE OF NE REPLY. ONE reply to an advertisement in a newspaper with a quality circulation is worth ten replies to an advertisement in a newspaper with a quantity circulation. Advertisers in "The Press" consider not how many, but WHO AKK THEY. The growing demand for space in "The Press" proves that buyers 3t , advertising know how to take advantage of a dividend-paying circulation. Sales result from reaching the RIGHT reader.
Permanent link to this item
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https://paperspast.natlib.govt.nz/newspapers/CHP19180308.2.8.3
Bibliographic details
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Press, Volume LIV, Issue 16155, 8 March 1918, Page 2
Word count
Tapeke kupu
72Page 2 Advertisements Column 3 Press, Volume LIV, Issue 16155, 8 March 1918, Page 2
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Acknowledgements
Ngā mihi
This newspaper was digitised in partnership with Christchurch City Libraries.