Page 4 Advertisements Column 1

Press, Volume XLIX, Issue 14839, 3 December 1913, Page 4

ONE GUINEA MILLINERY is notable for THE SMART STYLE and DAINTY CHARM that distinguishes all " Ballantyne " Millinery. & <s> & ❖ STYLISH HAT in White Chip ,'■_ .. j . wu . + SMART HAT FOR MATRON Straw, crown veiled m White _ , • . . jn A in White Chip Straw, lined Areophane, trimmed Areo- * . t. ~, '• , . *• --u-*i black satin and trimmed phane frills on brim; finished with white and grass mount with black and white foulard and relief of black straw g** dSj f sillc with upstanding bows. under brim. Ms - B VERY BECOMING HAT in ' CLOSE-FITTING HAT FJoral Voile, trimmed wreath - ' in Black Tagel, suitable for .of small French flowers, . matron, with crown of floral finished with-bow of ribbon I ribbon, finished with smart velvet upstanding bows. ❖ <g> ❖ ❖ Many other Smart Styles to select from -■■■'■'■''■■• ■' ' AT .

NOTICE TO ADVERTISER* OWING TO "THE EVENING ' NEWS" very large circulation on Saturdays, the paper ia an excellent medium, especially in riew of the fact that it is distributed among all classen of the community. It is desirable tbat Advertisements for the first Edition should reach this Office not later than 12 o'clock, but the Front Office is kept open until 5 p.m., so that Advertisers can hand in their announcements fox Latest Editions. After that time they will be .received in the Publishing Boom, Worcester street, or by the' Foreman of the Linotjp* Boom oa tka Third Storey

Mr. Businessman Isn't it a fatt that the best business firms in this or any other town are thoughtful and continuous newspaper advertisers? You know there is but one answer to this question, and that is in the affirmative. ; ; ~ Perhaps they are good advertisers because they are good business men, or they may be successful in business because they are good advertisers—either way, success in business and good advertising go hand in hand. • And it is good advertising that's really necessary-7-strongi straightforward, talks % about your stock, your methods and your business. When placed in a medium of wide circulation among those whom you wish to reach, this kind of advertising PAYS, and it is the only kind which does. Andby-the-way. Are not the above-mentioned "good business men ** regular advertisers in "The Press ?" Of course they are, and most of them require little or no urging. to attend to this part of their business with care and regularity , We know it pays them, and so do they, and they are enthusiastic over the opportunity afforded them in being able to secure space in a paper which not only covers the entire field in this city, but in all the suburbs and country districts • surrounding. Wouldn't it be well worth your time and trouble to investigate what can be done along the line of "business boosting " by the same means ? We should be glad to talk it over with you any time. "The Press"

WHEN YOU MAKE A CHOICE SEE TO IT THAT IT IS CHOICE There is only one winner in every race, and when it comes to shaving soaps the winner is a very easy one. The winner, in short, is There is nothing anything like so good. It is put tip in collapsible metal tube with screw top. You simply unscrew the top with a couple'of turns, and, by squeezing the tube, send the soap that is necessary on to your wetted brush. In thirty seconds your face is a-latber to the extent required, and so excellent is the soap that it softens the hair on the instant. Thus you get a clean shave as well as a quick one, and your skin is left as smooth as velvet. COLGATE'S SHAVING CREAM is economical and sanitary. There is no mess of cup, and nothing to soil the wash or shaving stand. But—always ask for COLGATE'S, and emphasise the name. COLGATE'S TOILET SOAPS AND PERFUMESare world famous. They are made in one of the greatest factories of the day, with a skill and science which is the result of over a century of experience. They are preferred by the refined under twenty different flags.