Page 6 Advertisements Column 5

Bay of Plenty Beacon, Volume 12, Issue 89, 1 September 1948, Page 6

INSURE WITH THE FARMERS’ FRIEND The Dominion Life Office is an all New Zealand office, known to the farmers of New Zealand asa sound, secure and friendly organisation. It • offers you Low Premium Kates —Generous Bonuses ‘ —substantially increased Post-war Bonuses. The Dominion Life Office ranks with the leading Life Offices. Call or Phone \RTHUR C. KING, Beal Estate and Business Agent COMMERCIAL BUILDINGS, WHAKATANE. Established 1919. 5* FOB YOUR PRINTING REQUIREMENTS The Beacon Printing & Publishing Co. The Strand—Whakatane. First Class Workmanship Prompt Service.

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• • • Sir Adolpbe Abrahams, dietetic adviser to theOlympic Athletic Association, said at a recent London meeting: “A great deal of pseudo-scientific - nonsense has been talked about special food for athletes.” After 30 years’ dos® contact with athletes. SirAdolphe has found that a really great athlete isindifferent to what he eats. Sir Adolphe recommends; ‘‘Palatable, generous meals, especially if accom- - panied by a glass of beer or champagne, will make all the difference mentally ...” \ (Report by courtesy ‘Evening Post’, Wellington*... 3rd August, 1948) • We believe that this is sound advice, not only toathletes, but to everyone to enjoy a glass of beer or ale —the beverage of moderation. NEW ZEALAND BREWERIES LIMITED.. Brewers to the Nation BREWING TO LOCAL TASTE LION BREWERY CAPTAIN COOK BREWERY 1c.5