Page 8 Advertisements Column 1

Bay of Plenty Beacon, Volume 12, Issue 74, 28 July 1948, Page 8

FOE YOUR PRINTING REQUIREMENTS The Beacon Printing & Publishing Co. The Strand —Whakatane. aAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAA TO-NIGHT AT 7.-45 The SEYEW CHURCHES Of REVELATION . , ! Which is the lukewarm Church that God rejects? Read Rev. 2 and 3—then come to the BIG TENT By Dillicar’s Garage. Coming Sunday. £SOO reward for a missing Bible Text.

COMING SOON to make good figures perfect and perfect figures divine . • • Swimsuits by MABS OF HOLLYWOOD in glorious elastic satin See the lissom ladies of Hollywood in their swimming pools or on the beach at Santa Barbara, and you will see Blabs figure-moulding swimsuits. More stars sparkle in Mabs than in any other kind of water-wear. And why? Because Mabs takes your figure and MOULDS it, slims it, beautifies it. These elastic satin miracles are now being made in N.Z. by Canterbury. They will be available shortly in elastic satins from about £3 17 0 to £4 8 0. OF HOLLYWOOD MADE EXCLUSIVELY BY

mi iisiiii: mti ■ . 11l FIGURES tsi r g> Women once sacrificed health and comfort for a wasp waist! then later sacrificed their figures for a shapeless and disastrous freedom. Women today have it both ways •• • achieving the charm of Victorian curves and freedom too with supple, anatomically correct Berleis that coax inches off the waist. For women’s physical well-being has always been a prime concern of Berlei’s, originators of the basic five-figure-type principle of corset fitting. When your figure is refashioned by your true-to-type Berlei, you know that your health, posture and figure beauty, too, are receiving expert care. 5 FIGURE. TYPES & /r — j-n THEIR 13 VARIATIONS (j| jj pTfr, (1 j jj 6IS it IRUE-TO