Page 6 Advertisements Column 2

Bay of Plenty Beacon, Volume 08, Issue 93, 27 July 1945, Page 6

I liE PREPARED !

What would the world do without tobacco?—the. source of so much joy and comfort to the human race. There is indeed as Kingsley wrote, "no herb like it under the canopy of heaven " and if ? as its enemies allege, it sometimes proves injurious that is only when there is too much nicotine in it. For nicotine is admittedly poisonous .stuff. In such cases the smoker may fail to realise his danger until failing health conv pels him to seek medical aid. But the famous toasted brands, Cut Plug No. 10 (Bullshead) Navy Cut No. 3 (Bull-dog) Cavendish Itiverhead Gold and Desert Gold also tailormades never harmed anyone. On the contrary, they have benelited smokers innumerable and will •? continue bencficent work indefinlter I\' ( for they tranquilli-se the troubled mind relieve mental stress, cheer * ? and solace. Their exquisite purity ■is largel}' owing to the toasting they undergo at the- factory which effectually eliminates injurious excess of nicotine. It also gives these beautiful tobaccos their delightful fragrance and matchless bouquet. No other tobacco at all resembles them. They are unique—unapproached and unapproachable!