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Bay of Plenty Beacon, Volume 8, Issue 65, 17 April 1945, Page 2

Do you tap tlie end of your cigararctte before lighting up? It's estimated that 50 per cent of smokers do. But none of them can tell you why. Just a habit! Cigarettes grow ever more popular. Why, there are shops in London's West End l'or the exclusive sale of these little some of which command fancy prices. Here in New Zealand smok-i crs have in Riverhead Gold, Desert Gold and Pocket Edition three of the finest cigarette tobaccos heart can desire. They have a fragrance all their own and are as popular with the ladies as with numbers of the opposite sex. Yet they are comparatively inexpensive notwithstanding their beautiful quality for you can actually roll ten full-sized beauties of either tobacco for 7d or less! Like the other products of the National Tobacco Co. Ltd. these 5 : blends are toasted and hence contain comparatively little, nicotine. For pipe smokers the Company's well-known brands j Cut Plug No. 10 (Bullshead) ) Cavendish and Navy Cut No. 3 (Bulldog) arc also in universal request. On sale everywhere, all six blends merit their immense popularitj'.