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Bay of Plenty Beacon, Volume 8, Issue 46, 6 February 1945, Page 7

The venerable superstition that if three people light pipe, cigar or cigarette from the same match one of them will die before the year is out is probably about as true as the belief that to pass under a ladder or spill the salt means asking for trou-, ble! But how these old wives' tales persist! The "lighting up" by three persons from the one match is unimportant. What is important to ■ote is that to smoke (habitually) I tobacco rank with nicotine (a deadly poison) is very unwise. And unfortunately so many brands are liko that! The safe and sure way isto smoke "toasted." You may influlge in Gut Plug No. 10 (Bullshead), Navl Cut No. 3 (Bulldog), Riverhead Gold Desert Gold or Pocket Edition as freely as you please. There's practically no nicotine in these famous tobaccos. It is got rid of by toasting in the I process of manufacture, and you get a sweet, cool and fragrant smoke full of comfort and delight. But be wary when buying. Ask for any of the brands named and you'll be right,