Page 3 Advertisements Column 1

Bay of Plenty Beacon, Volume 05, Issue 76, 10 July 1942, Page 3

suits, too, ar^ - T ' - smartly cut, smartly finished. Ask to jjppijfl l jfejg see the Clarion-Berwick range tomorrow, ' l > All these suits — and there are cloths to iilllllp satisf y cver >' taste — are made to meet j ' t0t ' 0r 3 ' iar^"WCarin ° Smart "

Lady, we salute yon! Salute to a woman in uniform! She ' "'! earns it by the job she does. Earns it ; j again by the way she looks. Impecc- j i able grooming, shining competence '► .. . one of an army of many smart ' \ Good looks in uniform depend upon a " Berlei to tactfully suit austere lines fr&s\ J*/*'- "\ * +4? ' to feminine curves. Competence de- 1/ j X'j/f N ; J pends largely upon a woman's ability I //^f to stand lip to long hours and / / / a£ t M'' i(\ if A remitting strain. Here again, Berlei's " r'\ %)! ' her faithful ally. The well-corscted < I figure, women war-workers have dis- : f j V v N ~'^/ covered, can take it! A Berlei braces | ■ :••••■ delicate, unaccustomed muscles / against strain . . . keeps the body V l| j ; in good posture so that it tires less quickly. No war-working woman, t t 47 \?< m however strong, however fit she may / m i\ imagine herself, should be without a 'J \ \J"- \VHp&yF 'j BW mm ' Berlei! . <