Page 3 Advertisements Column 2

Bay of Plenty Beacon, Volume 5, Issue 28, 13 March 1942, Page 3

r_Jw No longer young, no longer slim, yet working like a Briton for victory! Her ally in standing up to wartime burdens is her Berlei—or rather, Berleis. In a Berlei she finds a real support which strengthens the whole architecture of her body. Real support that lifts the years —and the , pounds —like magic. This marvellous power to support and control lies in the fact that Berlei foundations are based on the five fundamental figure types of womanhood and their thirteen variations. They are anatomically correct. In every garment there is reinforcement at the special places where the weakened internal muscles of that figure-type J^^H; need lifting, supporting. In your true-to-type Berlei you take on the iSI idealised lines of your particular figure- IjJ^B jnnraK type with perfect ease, and you acquire Jjgj. the power to work harder than you ever did before — without tiring. You find *J|jj f|IH yourself re-discovering youth in a Berlei. fggl Kl figure

PUBLIC NOTICES

MM to Defend the Right to be FREE! * JO WZ&MRLY 70 VJtiZ I?:,* %??>•s>" A ™ Li 'J i-"'\;:-..;-.; ?: 1 f.r"'x.\ L=-n < '• r \.s nr: ;"\ n .£"■■ •---. ;' j;Y' ■; n ;V '. l v/ ».. f. ''.wj ■ y n\ ✓•';**>. ~ ,<-'. v ;:■< pn s ri ■-.-7.-.'.? L>_ • ' - Ir»jT-rtcd co r.~: :!■; Y7*»- .":.V.?•:■; L/ \ J sa .. ■ ■ .'. «v --