BRITAIN'S SHOP

Bay of Plenty Beacon, Volume 2, Issue 135, 13 March 1940, Page 4

BRITAIN'S SHOP

INDUSTRIALISTS' - MESSAGE TO NEW ZEALAND CUSTOMERS Enemy propagandists seize every opportunity to suggest that the. industry of democratic Britain is too.* fully occupied in working for the war to have any goods left to export. Lord Dudley Gordon, new President of the Federation of British Industries, the largest association of industrialists in the world, meets this challenge in a special message to New Zealand \ "The great task of furnishing our fighting forces, and in part those of our allies, with the best equipment obtainable has not lessened our efforts to keep going and indeed u in many directions to increase our normal overseas trade. "We anticipate, and we are ready to meet, calls on our services from. all over the world especially from New Zealand and other Empirecountries, great and small, South """n America and neutral European coun tries. Neither Britain's industry nor her Government is losing sight of the vital part exports will play in Britain's great stand for democracy. "Inevitably the needs of the fight- -fC ing Services come first; even so, #t* have solid reserves of productive capacity, man power and inventive ' skill. In short, we welcome inquiries from overseas and are ready to meet the demands of customers, old % and new." . '*-