COMMUNITY LIGHTING
DEVONPORT SCHEME The business houses fronting Victoria Road, Devonport, are to be brilliantly lighted under a “community lighting” scheme that has been arranged between the Waitemata Elec-tric-Power Board and the Waitemata Chamber of Commerce. The proposal is that 200-candle-power lights will be placed about every 10 or 12ft, from one end of the street to the other, and so arranged that the illumination will be concentrated on the shop fronts. The effect will be to make the business side of the street a blaze of light from dusk to 11 p.m. The Power Board has met the Chamber in a friendly spirit, and it is hoped that the whole scheme will be finalised at the next meeting of the board on Monday. Out of 47 premises affected, 40 have already been included in the scheme, which is one of the phases of the “Shop on the Shore” campaign that the Chamber is organising. Other features of the campaign are the offering of a prize for the best slogan embodying the idea of “Shop on the Shore”; gala evenings, periodically, on the late shopping night, and a sustained publicity campaign. Later it is expected that the movement will bo widened to take in Takapuna on a pla.n for better business in that suburb.
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Bibliographic details
Sun (Auckland), Volume III, Issue 761, 6 September 1929, Page 16
Word Count
214COMMUNITY LIGHTING Sun (Auckland), Volume III, Issue 761, 6 September 1929, Page 16
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